Florida Lifestyle • Wellness • Family • Recipes • Travel

Shibley Smiles is an established independent lifestyle publication based in South Florida. Founded in 2011 by Colleen Shibley, the site has grown over more than 15 years into a trusted destination for Florida living, recipes, travel, health and wellness, home, family life, pets, product recommendations, and everyday lifestyle inspiration.
What has remained consistent throughout that growth is the personal voice behind the site. Shibley Smiles combines relatable first-person experiences with useful, evergreen content designed to connect readers with ideas, destinations, products, and brands that fit naturally into everyday life.
About Shibley Smiles
I’m Colleen, founder and editor of Shibley Smiles. I launched the site in 2011 and have continued publishing and growing it alongside my full-time career as an Accounting Manager.
Over the years, Shibley Smiles has evolved from a personal blog into a professionally monetized digital publication and established online business. I’ve worked with national brands, participated in ambassador and influencer programs, attended press trips and special events, reviewed major consumer products, created sponsored campaigns, and had opportunities to interview celebrities and attend entertainment events.
I value long-term relationships and partnerships that feel authentic to Shibley Smiles and relevant to the people who visit the site.
Content Categories
Shibley Smiles covers a broad range of lifestyle topics with a strong connection to Florida living and real-life experiences.
- Florida Lifestyle
- Health & Fitness
- Recipes
- Family & Everyday Life
- Travel
- Home & Outdoor Living
- Pets
- Seasonal & Holiday Content
- Product Reviews & Recommendations
- Beauty & Lifestyle
Selected Brand Experience
Since launching Shibley Smiles in 2011, I’ve had the opportunity to work with nationally recognized companies across technology, home, entertainment, travel, wellness, and consumer products.
Past brand experience includes:
- Microsoft
- Best Buy
- Disney
- Sleep Number
- Dyson
- Fitbit
- Bose
- VSP Vision
- Southern Living
My work has included sponsored campaigns, product testing and reviews, brand ambassador opportunities, press events, travel experiences, and long-term brand relationships.
Shibley Smiles was also among the early blogs given the opportunity to experience and share Fitbit before the brand became the widely recognized name it is today.
Media, Press & Special Opportunities
More than 15 years of blogging has created opportunities that extend beyond traditional sponsored content.
Shibley Smiles has been featured by or participated in opportunities connected with recognized media and lifestyle organizations, including:
- Better Homes & Gardens
- Bold Journey
- Shoutout Miami
- The Boca Raton Observer
I’ve also participated in press trips, attended special brand and entertainment events, traveled on behalf of campaigns, and had opportunities to meet and interview celebrities.
These experiences have helped shape Shibley Smiles into more than a place for sponsored posts. The site offers brands the perspective of a publisher with years of hands-on experience creating campaigns, reviewing products, attending events, and communicating directly with consumers.
Partnership Opportunities
Shibley Smiles works with brands, agencies, destinations, and businesses when the partnership is a natural fit for the site and its audience.
Collaboration opportunities may include:
- Sponsored blog posts
- Product reviews and features
- Paid brand partnerships
- Long-term paid brand collaborations
- Contextually relevant link placements within qualifying existing content
Not every partnership needs to fit a standard package. I’m open to discussing creative opportunities that make sense for both the brand and Shibley Smiles.
Why Partner With Shibley Smiles?
Established Since 2011
Shibley Smiles brings more than 15 years of continuous blogging and digital publishing experience to every partnership. Brands are working with an established site rather than a newly created publication or short-term social presence.
Authentic Personal Content
The site has always been written with a personal voice. Products, destinations, and experiences are incorporated into content in a way that feels natural rather than disconnected from the rest of the site.
Evergreen Search-Friendly Content
Sponsored articles and brand features become part of an established website with hundreds of published articles and the potential to continue reaching readers long after the initial campaign has ended.
Broad Lifestyle Reach
Because Shibley Smiles covers Florida lifestyle, food, travel, wellness, home, family, pets, beauty, and consumer products, there are opportunities for partnerships across a wide variety of industries.
Professional Brand Experience
Years of working with national brands, agencies, PR representatives, and campaign teams mean partners can expect professional communication, clear expectations, and dependable execution.
A Real Person Behind the Publication
Shibley Smiles combines the longevity and professionalism of an established digital publication with the personal connection of an independently owned blog. Readers know there is a real person behind the recommendations, experiences, and opinions shared on the site.
Interested in Working Together?
I’m always interested in hearing about partnerships that are a natural fit for Shibley Smiles.
For sponsored content, product features, travel opportunities, brand campaigns, advertising, ambassador opportunities, or other collaborations, please get in touch to discuss your campaign goals and how Shibley Smiles may be able to help.
Email: [email protected]
Based in South Florida and available for local, statewide, and national opportunities.